Brand purpose isn’t just another entry in your marketing playbook—it’s a fundamental business imperative. As markets evolve and consumer expectations shift, the question has changed from whether to adopt a purpose-driven approach to how to implement one effectively.
The Purpose Plot Twist: Why Your Brand’s Secret Weapon Isn’t What You Think Read More »
Myosin Marketing, a full-service growth marketing accelerator propelling brands to new heights through cutting-edge strategies and conscious business practices, is proud to announce its recognition in the 2024 Inc. Power Partner Awards. This honor is a direct result of the exceptional feedback from Myosin’s clients, celebrating the company’s ability to drive brand growth and do so with heart and purpose.
Myosin Marketing, a full-service growth marketing accelerator propelling brands to new heights through cutting-edge strategies and conscious business practices, is pleased to announce the appointment of Meghan McCanney as Director of Content and Communications. With over 15 years of experience in brand storytelling and strategic communication, McCanney brings a wealth of expertise to drive organizational and client initiatives at Myosin.
Myosin Marketing Welcomes Meghan McCanney as Director of Content and Communications Read More »
Austin, TX-based marketing agency Myosin has unveiled a new platform designed to showcase brands’ philanthropic activities while simultaneously engaging consumers by allowing them to direct brand donations from a pool 250 cause-related non-profit organizations.
Myosin Marketing, a full-service growth marketing accelerator propelling brands to new heights through cutting-edge strategies and conscious business practices, today announced the launch of Marketing Reimagined, an innovative new platform that transforms a portion of brands’ media budgets into consumer-directed philanthropic giving. After a successful eight-month pilot, this values-aligned advertising model is proving brands can authentically connect with customers and drive positive impact, with early adopters experiencing a surge in brand engagement and advocacy by aligning their marketing with their audiences’ beliefs and ethos.
Social media is a rapidly evolving landscape, with new trends constantly emerging to captivate millions. For brands, these trends offer opportunities to boost visibility and engagement.
Trend: Hopping or Brand-Building? Making Smart Choices in Social Media Read More »
Truly understanding the essence of your audience is pivotal for brand success in today’s hyper-competitive market. To drive impactful growth and effective marketing strategies, precision branding powered by data has become crucial for businesses of all sizes to maximize ROI.
Brands: It’s Time to Decode Your Audience’s Essence Read More »
Employee engagement is all about getting creative and personal to spark conversations and deepen connections within a team. By doing so, we’re not just boosting morale; we’re transforming our team members into the ultimate champions of our brand.
In the rapidly evolving landscape of social media, developing a coherent and effective strategy is paramount for personal brands and startups looking to carve out their niche in 2024.
The Art of the Referral: Why Brand Advocates Matter Now More Than Ever Read More »
In the rapidly evolving landscape of social media, developing a coherent and effective strategy is paramount for personal brands and startups looking to carve out their niche in 2024.
2024 Social Media Strategy: 5 Easy Steps to Build Your Social Strategy Read More »
