Campaign US

Myosin Marketing, a BIPOC-owned growth marketing agency, is introducing a platform that channels a portion of brands’ media budgets into consumer-directed charity contributions. The platform connects brands with roughly 250 nonprofits and matches them with audiences who share their values. Consumers can receive texts inviting them to direct donations from the brand to a nonprofit […]

Genuine engagement is about much more than who people are on the surface. It demands a more thorough understanding of individual motivations by combining real-time insights with detailed analysis. A move toward marketing that genuinely resonates can create a new standard for authenticity and effectiveness in our industry.