Austin, TX, September 30, 2024 – Myosin Marketing, a full-service growth marketing accelerator propelling brands to new heights through cutting-edge strategies and conscious business practices, is pleased to announce the appointment of Meghan McCanney as Director of Content and Communications. With over 15 years of experience in brand storytelling and strategic communication, McCanney brings a wealth of expertise to drive organizational and client initiatives at Myosin.
In her new role, McCanney will leverage her proven track record in elevating brand visibility, authority, and growth across diverse B2B and B2C sectors. Her expertise in crafting impactful campaigns that resonate and achieve measurable results will be instrumental in Myosin’s continued role as a strategic partner for our clients.
Prior to joining Myosin, McCanney built an impressive career working in-house and as a consulting specialist across a wide range of industries. Her diverse portfolio spans the entertainment sector, luxury goods, beauty and fashion, hospitality and travel, and the aviation and transportation industries. This breadth of experience equips her with a unique ability to adapt strategies and create compelling narratives for various target audiences and market segments.
“Bringing Meghan on board isn’t just a hire; it’s a declaration of intent,” said Sophia Powe, Partner and Chief Marketing and Communications Officer at Myosin Marketing. “In an industry drowning in buzzwords and empty promises, Meghan knows how to cut through the noise with refreshing clarity and purpose. She gets that real growth isn’t about following trends—it’s about setting them with integrity. Meghan’s gift for weaving authenticity into every narrative is what our clients need to be seen and understood in today’s crowded marketplace. With her leading our content and communications, we’re looking to rewrite the playbook on meaningful, impactful marketing. Meghan’s appointment is a signal to our clients and the industry: Myosin is doubling down on our commitment to drive growth through genuine connections and stories that resonate on a human level. Get ready for a seismic shift in how brands communicate and connect—mediocrity just got put on notice.”
McCanney’s holistic approach to content and communications has consistently resulted in strengthened market positions, enhanced brand loyalty, internal employee satisfaction, and sustainable growth for the organizations she serves. Her ability to cultivate strong relationships with internal teams, clients, and industry partners will be a valuable asset in driving collaborative success and achieving strategic objectives at Myosin.
“Joining Myosin feels like coming home to a place I’ve been searching for my entire career,” said Meghan McCanney. “This isn’t just a new role; it’s a calling. Myosin’s commitment to being a catalyst for purpose and abundance aligns perfectly with my vision for what marketing can and should be. I’m not here to merely create content and strategies; I’m here to ignite brand transformations. Together with the incredible team at Myosin, we’re going to push the boundaries of what’s possible in marketing, and I couldn’t be more thrilled to be a part of it!”
McCanney’s appointment underscores Myosin’s commitment to excellence and growth in the ever-evolving marketing landscape. Her leadership is expected to further strengthen Myosin’s position as a trusted partner for businesses seeking innovative and effective marketing solutions.
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About Myosin
Myosin is a minority-owned, values-driven, full-service growth marketing agency blending data-driven tactics, scientific rigor, and captivating storytelling for a multi-dimensional strategy that accelerates clients’ growth journey. The agency serves brands across industries, including direct-to-consumer, B2B, entertainment, politics, social impact, and more. Myosin Marketing is part of Mindful Ventures, an ecosystem of purpose-driven companies working synergistically to empower individuals and brands to elevate their awareness, consciousness, health, and positive impact. To learn more about Myosin, visit myosin.io.
Media Contact
Brennan Nevada Johnson
Brennan@brennannevadainc.com
